Legal

Privacy Policy

How we collect, use, share and protect personal data.

Talk to our team contact@dkyb-digital.com

Last updated: October 2026

Who We Are

DKYB DIGITAL LTD (“DKYB”, “we”, “us”, “our”) respects your privacy and is committed to protecting personal data. For the purposes of applicable data protection legislation, DKYB DIGITAL LTD may act as a controller of personal data in relation to its own business operations.

Company: DKYB DIGITAL LTD. Company Number: 17500084. Registered Office: 50 Princes Street, Ipswich, England, IP1 1RJ, United Kingdom. Privacy Contact: contact@dkyb-digital.com.

Scope

This Privacy Policy explains how we may collect, use, disclose, store and otherwise process personal information in connection with:

our Website;
enquiries;
prospective clients;
clients;
suppliers;
business partners;
marketing activities;
lead generation;
digital campaigns;
our business services.

Personal Data We May Collect

We may process the following categories of personal information:

Identity Information — Name, job title, company and professional role.
Contact Information — Business or personal email address, telephone number, postal address and social-media contact information.
Business Information — Company name, industry, website, business requirements and commercial interests.
Enquiry Information — Information contained in forms, emails, calls or communications with us.
Contractual Information — Information associated with quotations, orders, agreements and services.
Payment Information — Billing details, invoices and transaction information. We generally do not need to store complete payment-card credentials where payments are processed by independent payment providers.
Technical Information — This may include IP address, browser, operating system, device, Website activity, traffic data, cookie identifiers and referring URLs.
Marketing and Communications Information — Your preferences regarding marketing communications and records of interactions with our communications.
Lead and Prospect Information — Where relevant to our business and services, we may process business contact information relating to potential customers, prospects or decision-makers. Such information may include name, professional position, company, business email, business telephone number, sector, geographic area and information relevant to business targeting.

Sources of Personal Data

We may obtain information:

directly from you;
from your employer or organisation;
from our clients;
from business partners and service providers;
through our Website;
from publicly available business sources;
from corporate websites;
from professional directories;
from publicly accessible professional profiles;
from lawful third-party data providers;
from campaign and advertising platforms.

Public availability of information does not by itself remove our obligations under applicable data protection law.

How We Use Personal Data

We may use personal data to:

respond to enquiries;
provide quotations;
enter into and perform contracts;
deliver our services;
manage client relationships;
manage advertising and digital campaigns;
conduct lawful business development;
identify prospective business customers;
communicate with business contacts;
manage billing and payments;
improve our services;
protect our systems;
prevent fraud and misuse;
maintain records;
comply with legal obligations;
establish, exercise or defend legal claims.

Lawful Bases

We rely on the following lawful bases, where applicable:

Contract — Where processing is necessary to enter into or perform a contract.
Legitimate Interests — Where processing is necessary for our legitimate business interests or those of another party, provided those interests are not overridden by an individual’s rights. Examples may include managing business relationships, improving services, protecting our systems, preventing fraud, B2B business development and certain B2B marketing activities. Where appropriate, we conduct a legitimate interests assessment.
Consent — Where applicable law requires consent, including for certain electronic marketing and non-essential cookies.
Legal Obligation — Where processing is necessary to comply with applicable law.
Legal Claims — Where necessary to establish, exercise or defend legal claims.

Direct Marketing

We may send business communications where permitted by applicable law. Where PECR requires consent, we will seek consent before sending applicable communications. Where consent is not required under PECR, we may rely upon legitimate interests where appropriate under the UK GDPR. We will not disguise the identity of the sender and will provide an appropriate method to opt out of marketing.

Right to Object to Direct Marketing

You may object at any time to the processing of your personal data for direct marketing purposes. Where you object, we will stop using your personal information for such direct marketing. We may retain limited information on a suppression list to ensure that your preferences continue to be respected. To opt out, contact: contact@dkyb-digital.com.

Sharing Personal Data

We may disclose personal information where reasonably necessary to:

hosting providers;
CRM providers;
cloud providers;
analytics providers;
advertising platforms;
communications providers;
IT providers;
professional advisers;
payment processors;
subcontractors;
service providers acting on our behalf;
regulators, courts or public authorities where required by law;
potential buyers or investors in connection with a legitimate corporate transaction.

We require appropriate contractual and security safeguards where required by applicable law.

International Transfers

Some service providers may process personal data outside the United Kingdom. Where a restricted international transfer occurs, we will take appropriate measures required under UK data protection law, which may include adequacy regulations, the UK International Data Transfer Agreement, the UK Addendum to approved standard contractual clauses, or another lawful transfer mechanism.

Data Retention

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including legal, accounting, contractual and compliance requirements. Different categories of information may be subject to different retention periods. We may retain limited suppression information for longer where necessary to respect marketing objections.

Security

We use reasonable organisational and technical measures designed to protect personal data against unauthorised access, unlawful use, accidental loss, unauthorised alteration and unauthorised disclosure. No internet-based system can, however, be guaranteed to be completely secure.

Your Rights

Subject to applicable law, individuals may have rights to:

access their personal data;
correct inaccurate personal data;
request erasure;
restrict processing;
object to processing;
receive certain data in portable form;
withdraw consent where processing relies upon consent;
object to direct marketing;
complain to a supervisory authority.

Rights may be subject to exemptions and legal conditions.

Exercising Your Rights

Requests may be sent to contact@dkyb-digital.com. We may need to verify your identity before responding.

Complaints

You may raise privacy concerns with us first at contact@dkyb-digital.com. You also have the right to complain to the UK Information Commissioner’s Office (ICO) where applicable.

Cookies

The Website may use cookies and similar technologies. Please see our Cookie Policy for further information.

Children’s Data

Our services are intended for businesses and business professionals and are not directed to children. We do not knowingly seek to collect personal information from children through our business services.

Changes to this Privacy Policy

We may update this Policy from time to time to reflect legal, operational or technical developments. The latest version will be published on our Website.